Key Market Issues Consumption of Mouthwash and Dental Floss is low across China, highlighting that most consumers dont consider these products part of their Oral Hygiene routine. Suppliers need to educate consumers about the benefits of their products in order to increase consumption. The Oral Hygiene market in China is dominated by two categories, Toothbrushes & Replacement Heads and Toothpastes, which constitute nearly 97% of the overall market by value. Consumption frequency analysis reveals that a third of Mid-Lifers and a quarter of Older Consumers are Non-users of toothbrushes. This is a significant market for suppliers to target, especially considering that toothpaste consumption is virtually universal in these two age groups.
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These HPV-related head and neck general dentistry cancers, or oropharyngeal cancers (cancers of the mouth and throat), occur primarily near the tonsils and the back of the tongue. Previously, it was thought that most head and neck cancers were caused by tobacco and alcohol use. “Researchers now believe that up to 80% of oropharyngeal cancers in the U.S. are due to infection with the HPV virus,” said Lavell. “HPV-related head and neck cancer occurs in both people who drink or smoke and those who don’t.” Other lifestyle habits that increase risk Alcohol and tobacco dry out the normal moist oral tissues.
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